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IITF Health Pavilion: India to showcase BHISHM Cube
Member (Health), NITI Aayog, Dr V K Paul will inaugurate the Ministry of Health and Family Welfare’s Health Pavilion at the 43rd India International Trade Fair (IITF) on 14th November, 2024 at Bharat Mandapam, New Delhi.
This year’s pavilion is centered around the theme of ‘One Health’ – a comprehensive approach that emphasizes the interconnectedness of human, animal, plant, and ecosystem health. By recognizing these interdependencies, ‘One Health’ seeks to mobilize various sectors, disciplines, and communities to promote well-being and effectively address health and environmental challenges.
Highlights of the Health Pavilion:
- Showcasing achievements across 19 program divisions: Through 39 informative stalls, the pavilion will present the Ministry’s major accomplishments in healthcare, with highlights on programs and initiatives that span every stage of life. From birth-focused initiatives like the newly launched U-WIN App, which facilitates free vaccination for pregnant women and children, to the Ayushman Bharat – Pradhan Mantri Jan Arogya Yojana (AB-PMJAY) which now includes senior citizens over 70 years with an additional ₹5 lakh top-up cover, the pavilion will illustrate India’s efforts to provide accessible, quality healthcare for all.
- Interactive screenings and installations: Visitors will have the opportunity to participate in screenings and counseling sessions for HIV, diabetes, hypertension, and other non-communicable diseases (NCDs). The pavilion will also feature innovative installations like the BHISHM Cube, indigenous mobile hospital showcasing its design and utility in real-world settings.
- Engaging activities and performances: The pavilion is designed not only to be educational but also engaging for visitors of all ages. Daily street plays, competitions, and games will captivate the audience while delivering essential health messages. A specially curated Kids Zone will feature virtual reality games that combine fun with learning, allowing children to explore healthcare in a playful, interactive environment.
Through this immersive pavilion, the Ministry of Health and Family Welfare aims to spread awareness and understanding of the ‘One Health’ approach, ultimately fostering a holistic view of health that integrates human, animal, and environmental well-being.
MB Bureau